Beauty of Joseon
Beauty of Joseon is a Korean skincare brand that blends the wisdom of traditional Hanbang (Korean herbal medicine) with modern cosmetic science. Drawing inspiration from the Joseon dynasty’s beauty secrets, the brand focuses on gentle, minimalist formulas that restore and maintain healthy, radiant skin.
Using key ingredients like ginseng, rice, green plum, and propolis, Beauty of Joseon is known for its effective, calming products that suit all skin types, especially sensitive and acne-prone skin.